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According to the QYR survey results, the global wine cabinet market value reached 9.76 billion yuan in 2018, which is expected to grow to 9.85 billion yuan in 2025, with a CAGR of 0.1%. With wine cabinet as the key word, the monthly search volume has reached 37730. The average popularity of Google Trends search in the past year has exceeded 50, with an average star rating of 4.3. This shows that the market is still hot, but the current market maturity is average. It is less difficult to establish competitive barriers through product differentiation. There is a large space for new products to enter. Cross border sellers can consider entering the market.
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Matson fast ship refers to a sea transportation route from Shanghai (Ningbo、 Xiamen) port to Long Beach in the United States.
The predecessor of Matson fast ship is to ship arms. It has entered the Chinese market since 2005、 opened the first China US route (CLX1) in China、 and attached itself to Ningbo Shanghai Long Beach. This route uses five container ships that can carry 2600 TEU containers on average.
Matson Express generally takes about 15 days to sail at sea、 so the time limit is fast.
Matson Express has its own port、 which is not likely to be blocked in the traditional peak season like other ports.
As far as the Amazon seller logistics is concerned、 the FBA business process of Meisen Express is: the FBA goods from Shenzhen and other regions where there are many sellers are loaded first、 then concentrated in Shanghai port by barge、 and then directly sent to Long Beach、 USA.
After arriving at Long Beach、 the goods will be distributed to LA Port or distributed to FBA warehouses by express delivery. Amazon warehouses in Western America deliver goods at the fastest speed and most timely. ONT8 warehouses in Western America are also warehouses where a large number of Chinese sellers concentrate their goods、 so they are very popular with sellers in the United States and Asia.
1. Differences in terminal delivery
The terminal delivery of sea+express Style is mainly by express delivery. Because there is no need to make an appointment、 the goods can be quickly warehoused、 and its advantages are very obvious in the logistics peak season. However、 Hika and its terminals are mainly delivered by truck. Truck delivery is inefficient and has many processes. Delivery of goods to Amazon requires advance booking、 which is inefficient.
2. Differences in channel services
The logistics service of sea+express Style is relatively good. It basically uses the direct shipping mode to transport goods、 which is highly efficient、 short in process、 and fast in efficiency. However、 the charges of Shanghai Style are also relatively high. The logistics service of Hika is relatively poor、 the freight transport efficiency is low、 the process is long、 the efficiency is slow、 and the transport goods will stop halfway、 but the cost is lower than that of sea+express.
