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1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
In 15 years、 AliExpress has started the overseas warehouse project、 but this overseas warehouse is a cooperative third-party overseas warehouse. There are also introductions about overseas warehouse services on AliExpress's official website、 and you can also contact Taobo's supply chain.
For sellers、 the platform will give different support to overseas warehouse sellers
1) The flow must be inclined
2) Overseas warehouse sellers default to local return and exchange service、 which is also a better buyer experience
3) The setting of freight template allows you to set local delivery、 which is more reliable and preferred for buyers
Overseas warehouse itself also has many advantages: low scale effect、 low cost、 fast delivery of local return and replacement、 good buyer experience、 no congestion in peak season、 no impact of customs clearance、 buyer experience、 expand sales categories、 large goods can also be managed by warehouse and handled by a third party、 simple operation、 and platform traffic tilt
The international logistics special line refers to the route channels to specific countries、 such as the British special line、 the American special line and the German special line.
International express delivery refers to the express delivery and logistics business conducted between two or more countries (or regions). The transportation of letters、 commercial documents and articles between countries (or regions) is a means of inspection and release of express mail through border ports between countries and customs. After the international express arrives at the destination country、 it needs to be transshipped again in the destination country to deliver the express to the final destination、 which is called international express.
The transportation modes of international logistics special line include air transportation、 sea transportation、 rail transportation、 land transportation、 etc. The modes of transportation of international express include air transportation、 sea transportation、 rail transportation、 etc.
International logistics focuses on the delivery of large quantities of goods to the destination and reduces costs by means of large-scale transportation; The overall price is lower than that of commercial express; Speed and timeliness are better than postal packets; Low packet loss rate. The timeliness of international express is very strong; High security of goods; Strong customs clearance capability; A wide range of goods can be collected.
Generally speaking、 the overseas warehouse transshipment in the United States means that Chinese domestic e-commerce sellers transport their products to local overseas warehouses in the United States by air、 sea、 etc.、 and then forward the products to FBA warehouses or other overseas warehouses according to different needs.
The reasons for overseas warehouse transshipment in the United States are generally as follows:
1. It can operate on multiple account platforms.
2. Many goods are limited in Amazon warehouse due to size、 and can be normally stored in overseas warehouse.
3. Fast replenishment in peak season.
4. The goods can be intercepted in the middle and sent to the FBA warehouse.
One consignment of American overseas warehouse is that cross-border e-commerce sellers deliver products in bulk to the local third-party warehouse in the United States by express、 air delivery or sea transportation. After the order is generated on the platform、 the overseas warehouse processes the goods according to the order、 and then delivers them to USPS、 federal、 DHL and other local express delivery companies for delivery to the buyer. To put it simply、 follow these steps:
1. The seller arranges the first delivery of the goods to a third-party US warehouse;
2. The warehouse shall count the goods received and put them on shelves;
3. When a buyer places an order on the platform、 the buyer uploads the order in the American overseas warehouse system;
4. The warehouse receives the order instruction to distribute goods and deliver goods、 and domestic/international delivery;
5. The buyer receives the order item.
Compared with international express delivery and air transportation、 ocean transportation has more and more complicated processes. Because of the large volume of goods and many categories、 there are mainly the following processes: booking space、 loading containers、 customs declaration、 customs clearance、 and picking up goods.
Booking space: Before shipping、 first confirm with the cooperative logistics supplier that your goods can be transported、 such as flammable and explosive goods、 military goods、 medical equipment、 counterfeit brands、 adult supplies and batteries over 100 watts can not be transported、 the shipping company can transport your goods、 and you also need to confirm what certification your goods need in the exporting country to avoid being seized by the customs. When you are ready for this、 you can book space with the shipping agent from the shipping company、 and then issue the SO form. Generally、 you can make an advance forecast two to three days before loading. At this time、 you can prepare the customs declaration materials.
Container loading: Choose a freight forwarding company that can pick up goods free of charge in this city、 and you can save a delivery fee. Before packing、 the number of pieces、 weight、 squares and plates shall be confirmed before packing、 so as to avoid the discrepancy between the freight forwarder's measurement and its own、 and the packing list shall be prepared. Then make an appointment with the freight forwarder to pick up the goods.
Customs declaration: customs declaration can be divided into tax refund customs declaration and bill declaration. Only companies with import and export business rights and companies that have signed paperless customs declaration at electronic ports can apply for tax refund customs declaration. Generally、 materials that need to be prepared are: foreign trade contracts、 invoices、 packing lists、 customs declaration letters of attorney (not used in Ningbo Shanghai Guangzhou)、 draft customs declaration forms (including declaration elements)、 special documents (customs clearance forms for outbound goods、 export licenses、 etc.). If the materials are not fully prepared or need to be replenished、 the freight forwarding company will notify you to replenish the materials in time to ensure the normal delivery of the goods.
Customs clearance: mainly including declaration、 tax payment、 inspection and release. The shipping order and declaration form shall be prepared and submitted to the customs at the destination、 and then the customs shall pay taxes according to the declared value of goods. The customs will inspect and review the goods according to the inspection process of relevant goods. This may delay some time、 depending on the nature and category of the goods. As long as there is no problem in the inspection、 the customs will release and then the consignee can pick up the goods.







