Lu Ya Gan Order Fulfillment Services | Lu Ya Gan Drop Shipping
1. The market demand of products should be large
This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.
2. Focus on the total profit per unit time rather than the profit of a single transaction
In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.
Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!
This requires our sellers to look at overseas warehouses from a developmental and overall perspective.
For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.
For medium and large products、 the cost of logistics and express delivery is a big part、 and the seller's top priority is to give consideration to freight and timeliness、 which directly determines whether he can have greater competitiveness in the competition with peers. The following factors need to be considered when selecting the overseas warehouse storage and final process one piece delivery mode: overseas warehouse location、 final process channel and storage system、 response speed、 ability to deal with emergencies、 peripheral supporting services、 etc.
The location of overseas warehouse mainly depends on whether it is distributed in the region of its main purchasing group、 whether it is close to the port、 whether it covers the United States、 etc. Among them、 whether it is close to the port will affect the timeliness and cost of trailer warehousing、 and the other two will directly affect the high and low cost of the final journey and the length of the timeliness、 which cannot be ignored.
However、 the tail channel is equally important. Besides the high and low cost、 we should also consider the stability of the tail channel and the ability to deal with emergencies such as stock explosion. It is better to choose your own tail channel. If it is the tail channel of others、 the price (changed) is not superior. Besides、 the response speed to deal with various problems is also unmatched. The experience is greatly discounted、 and even the problem cannot be solved at all. In addition、 such as the storage system、 surrounding facilities、 and whether the warehouse specializes in medium and large items are also factors that sellers need to consider when selecting cooperative overseas warehouses.
What is warehousing consignment:
Consignment means that e-commerce cooperates with third-party fulfillment and logistics companies、 signs relevant contracts、 places its own goods in third-party warehouses、 or the purchased goods are directly delivered to third-party warehouses by the supplier、 the system provided by the third party matches the domestic waybill number with the international waybill number、 e-commerce makes item remarks in the system remarks column、 and the third party checks and verifies that there is no error The third-party warehousing company will help the e-commerce to handle the delivery、 packaging and delivery of goods. If the delivered goods are delivered in large batches、 in multiple days and batches、 it is necessary to put the goods on shelves in the system and the warehouse location、 place the goods in the corresponding warehouse location、 and ensure the consistency of product names and quantities. The customer only needs to place an order directly in the system next time、 set an inventory alert、 and replenish the inventory in a timely manner. This is warehousing.
Many people separate fulfillment from consignment. In fact、 in my opinion、 this is just one thing. It saves e-commerce from spending a lot of manpower、 material resources and energy on warehouse and operation、 and also improves the professionalism of operation. It also eliminates the need to send goods to e-commerce first、 then to e-commerce and then to logistics providers. It also greatly improves the timeliness、 while ensuring the speed and quality of logistics services.