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In terms of clothing e-commerce penetration, Europe, America and China are relatively close, but there is still great promise in the global market, and the penetration rate of clothing e-commerce in Southeast Asia, Latin America and the Middle East is still not high, and the potential growth rate in the next five years is expected to be relatively fast. Amazon is still in the stage of supporting the clothing category, so there is no need to worry about a particularly large increase in fees on this platform. And under the influence of the epidemic, the sales growth trend will become better, while the customer acquisition fee has decreased, and the profit margin will definitely increase.

Air transport aviation:

Advantages: It takes three to four days to get to the destination airport. Disadvantages: high cost、 no way to fly a single overweight and oversized item、 and no delivery of liquids and explosives.

Ocean sea Shipping: Advantages: products with low cost and cannot be transported by air can basically be transported. Disadvantages: It takes a long time to sign for receipt、 and it usually takes one month in Europe、 America and other remote regions.

In fact、 there is no conflict between the two. Most big e-commerce companies maximize their profits by taking advantage of both sides. The paint bar month before the peak shipping season starts to arrange shipping by sea. Specific shipments with short air transportation time can meet the needs of customers who need to shop during the shipping period. It is also not too much in the off season. The peak season is September、 January and February. Since September、 shipping should arrive at the port one after another. Goods can be recharged. Some promotional activities can be properly conducted to attract more potential customers

01 Mature management system: the information connection between customers、 commodities、 overseas warehouses and logistics companies is very important. It is important to choose the system that meets the order integration needs of your own enterprise. For overseas warehouses、 the maturity of the system is the key to the maturity of overseas warehouses.

02 Warehouse area and operation capacity: the problem of overseas warehouse explosion and poor turnover also occurs frequently in peak season. Therefore、 companies with large inventory and operating capacity can also avoid these problems to a large extent.

03 Whether there is a professional team in China: An overseas warehouse service company with a domestic professional team will master the specifications before the goods are sent to the overseas warehouse、 so as to avoid problems overseas to the greatest extent、 and also better avoid problems overseas、 and better communicate and coordinate with customers.

04 Whether the overseas warehouse team is a local team: especially whether the person in charge of the overseas warehouse has many years of overseas life experience and many years of operation experience in the logistics industry. Each country and region will have different rules、 understand the truth、 and grasp the cost and risk.

05 Service items: In addition to providing overseas warehousing services、 are there any other sophisticated and comprehensive services? Companies with more comprehensive services will save you time and worry、 and make your turnover more flexible.

06 Whether customers will be selected: the warehouse itself is clearly positioned、 and any customer will receive overseas warehouses、 which will pose high risks. If any problem occurs in any link、 even one customer's problem will affect other customers. Therefore、 it is more reassuring to know how to refuse customers' overseas warehouse.

01 Large goods are easily damaged during transportation. Due to the characteristics of large goods such as large volume、 high quality and high value、 it is particularly important to ensure the integrity of the goods during transportation. However、 some overseas warehouses will ignore this. For example、 some overseas warehouses will not provide waterproof packaging for the goods、 adopt professional packaging techniques、 and create protective clothing、 which will cause damage to large goods during transportation due to improper packaging protection.

02 Large capital investment and cost estimation. The purchase cost of medium and large parts is much higher than that of small parts、 which has certain requirements for the seller's capital、 selection、 logistics and other capabilities.

03 In terms of logistics、 overseas warehouses are required、 and the logistics cost accounts for more than 30% of the turnover. Due to product weight、 volume and other reasons、 most large products are shipped to overseas warehouses by sea. After platform orders are generated、 they are directly delivered to consumers from overseas warehouses. The logistics cost of large products usually accounts for about 30% of the turnover、 which is reflected in the following aspects: the length of goods exceeds the standard、 extra long surcharges、 overweight products include overweight charges、 product packaging is too large、 and the size does not meet the standard、 which may lead to uncontrolled logistics costs.