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1. The market demand of products should be large

This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.

2. Focus on the total profit per unit time rather than the profit of a single transaction

In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.

Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!

This requires our sellers to look at overseas warehouses from a developmental and overall perspective.

For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.

Advantages of self built overseas warehouse: it can improve the delivery speed of products

Save logistics costs、 control the return and exchange of goods and after-sales service、 control the storage、 avoid the problem of warehouse explosion and logistics warehouse arrangement. It should be noted that the start-up capital of the self built overseas warehouse is relatively high in the early stage、 and the problems that need to be managed in different places and the risks that need to be borne are relatively high. If there are funds and goods in the early stage、 we can consider building our own overseas warehouse.

Advantages of third-party overseas warehouse: time-saving、 labor-saving and worry free

The cost is relatively low. Professional teaching can also save logistics costs. It has the advantage of centralized processing. There is no difference between off-season and peak season. Personnel management and control is simple. There are UPS or FEDEX accounts for centralized shipment at the end. The price must be much cheaper than that of individual overseas warehouses.

1. Professional team in China and the USA

If the selected American overseas warehouse has a dedicated team at home、 they will consider some problems that may be encountered after the goods are warehoused overseas and avoid it in advance. In this way、 the situation that the goods have been sent overseas but have encountered problems and are not easy to handle is reduced.

2. Warehouse provides insurance

The goods may be lost、 damaged、 delayed、 etc. in the operation process. Some overseas warehouses will introduce various types of insurance、 cargo damage insurance、 loss of parts insurance、 delay insurance、 etc. In case of problems in the warehouse、 these types of insurance will enable the seller to obtain reasonable claims without loss.

3. Scale and hardware facilities

The small American overseas warehouse has its own limitations. For some emergencies that may not be handled well and cause losses to the seller's interests、 it is recommended to choose an American overseas warehouse with complete hardware and software equipment and complete systems.

4. Independent taxation

The protection of tax and law is not only that your process is legal、 but also that of other customers in the overseas warehouse. In a common warehousing system、 only when everyone is legal can it be truly guaranteed.

5. Clear billing method

Not all American overseas positions are reliable. When choosing、 sellers should remember to look for those whose charges and prices are clear and unambiguous.

6. Provide a mature management system

A mature management system includes inventory、 sales order、 inventory and other data reports、 supports barrier free communication between customers、 goods、 overseas warehouses、 and logistics companies、 and provides accurate and timely information.

International special line logistics and international express delivery are common cross-border mail packages for cross-border e-commerce sellers

International express delivery refers to the express logistics business conducted between two or more countries (or regions). Similar to domestic express companies and international express companies、 the main service and timeliness can achieve door-to-door transportation、 customs clearance is fast and efficient、 but the price cost is also relatively high. It is generally applicable to personal mailing of emergency goods、 or cross-border sellers sending goods with high value、 and the cost performance ratio is not high.

Special line express is mainly used to connect cross-border logistics companies with special lines from one country to another、 centralize goods for directional transportation、 and reduce costs through scale effect. Therefore、 the cost performance of international cross-border special lines is much higher than that of international express.

In addition、 cross-border logistics companies that can form a stable transportation scale will not be much slower than international express delivery in terms of efficiency. For example、 I found that the well-known Todropshipping and Daiyou Bao special lines in China take 5-8 working days to reach the United States、 while the reference efficiency of UPS is 4-7 working days、 with a small difference. Therefore、 the cross-border special line logistics has a high cost performance ratio and is suitable for small and medium-sized cross-border sellers to send packages internationally.