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How to select products for cross-border e-commerce overseas warehouse

If you want to select targeted products for overseas warehouse、 you should first figure out which products are easy to make profits for overseas warehouse、 and then use these standards to find the corresponding source of goods.


Product standards suitable for overseas warehouse include: products with large size and weight; Products with high unit price and gross profit; Charged、 liquid and powder products; High turnover rate of goods or seasonal commodities; For products that are urgently needed for occasional events or festivals、 such as furniture、 household appliances、 sports equipment、 office desks and chairs、 including the hot medical supplies、 the advantages of using overseas warehouses to deliver these products will be obvious.

How to do well in overseas warehouse

1. The market demand of products should be large


This is the basic principle. Long tail products are not suitable for overseas warehouses、 because it will affect the conversion rate and produce life and death inventory. However、 the size of the market is reasonable、 and the seller needs to evaluate according to the capital situation and turnover rate.


2. Focus on the total profit per unit time rather than the profit of a single transaction


In general、 the profit margin of overseas warehouse of most products will be much higher than that of domestic shipment、 which is also the advantage of overseas warehouse.


Is it true that the profits of overseas warehouses are not as good as those of products shipped domestically、 so they must not be overseas warehouses? In fact、 it is not because we also need to comprehensively consider the conversion rate of overseas warehouse、 because products with high conversion rate can also achieve higher total profits through overseas warehouse!


This requires our sellers to look at overseas warehouses from a developmental and overall perspective.


For example、 if the profit margin of a product shipped from China is 20% and that of an overseas warehouse is 10%、 but the conversion rate of an overseas warehouse is 6 times that of a Chinese shipment、 the total profit obtained in the same time period is 3 times that of a Chinese shipment. Therefore、 we should not only look at the profit rate、 but also calculate the overall cost and benefit.

The timeliness of small packages on US special lines

Airfreight efficiency: about 5-7 days

Customs clearance+delivery: about 2-5 days

Time limit of small package for American special line: 7-12 days

 

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